About SMI

Who is Sports Marketing Intelligence (SMI)?

SMI are QPR's official panel community partners.

Specialists in fan engagement and marketing research, SMI will be managing 'QPR Opinions' to assist the club in listening, analysing and reporting upon the thoughts and opinions of our supporters.

The club is dedicated to understanding what our supporters want as well as ensuring your opinons remain vital in the club's internal decision making process. Thus, we are pleased to be utilising SMI's services to allow us to achieve these objectives.

While SMI operates as an external service provider, ALL QPR panellist data and information remains 100% private and secure.

Find out more about SMI at www.smimarketresearch.com. 






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